Cycling On Scheels Eau Claire, WI

4710 Golf Rd, Eau Claire, WI, USA, 54701
Cycling On Scheels Eau Claire, WI

Three acres of potatoes were the seed for the first Scheels store in 1902. Frederick A. Scheel, a German immigrant, used the $300 he earned from that first harvest of potatoes as the down payment on the first Scheels, a small hardware and general merchandise store in Sabin, Minnesota.

Over the years, Scheels opened in surrounding communities, including Fargo, North Dakota, where the Corporate Office and World's Largest All Sport Store are now located.

Firmly planted in the hardware business, Scheels started adding a small selection of sporting goods to their stores in 1954. Customer interest grew, and more and more sports lines were added with athletic shoes and clothing being introduced in the Scheels' product mix in 1972.

Scheels' first All Sports Superstore opened in Grand Forks, ND in 1989. Today, Scheels is a 23-store operation with stores in 7 states including North Dakota, Iowa, Minnesota, South Dakota, Montana, Wisconsin and Nebraska. Providing Scheels' customers with first-class customer service and the world's largest selection of sports, sportswear and footwear are the priorities throughout the organization.